Ocean Village Launch New Advertising Campaign

Ocean village the global cruise specialists have launched a new £1 million advertising campaign. To help promote its 2009 cruise deals.

The advert consists of a 40 second radio ad and 30 second TV advert which will run for 5 weeks and feature the voice of Tamzin Outhwaite focusing on the 35 – 54 year old age bracket.

The advert will be running on ITV1 and a telephone number will be provided for potential customers to call and book a cruise.

Both the TV and radio campaigns will be supported by a 6 week printed media campaign.

Cunard Cruises Toast The Past

With Cunard cruises getting the TTG travel award for best large cruise line special tribute has been made to the brands heritage.

Cunard’s chief operating officer Peter Shanks had this to say after winning the award -
“This year we have had the history and the heritage with the retirement of the QE2 and we have also managed to introduce the future of Cunard with Queen Victoria,” he said.

“It has been a very special year. My first reaction is to think of the people who work onboard our ships. This award is for them and I should also give credit to Carol.”
Judges said that this year was one of the most difficult to make a decision on and they struggled to make a choice on a winner. In the end it was decided that Cunard whose new ship Queen Victoria had an edge over other cruise liners.